Chocolate Multipacks And The Law Of Diminishing ReturnsFebruary 5, 2010
Out of the many pieces of junk I eat on an obscenely regular basis, Cadbury’s Twirl is my current favourite. The recession had downgraded my choc treats from Green & Black’s to any cheap tut I can get my hands on that costs less than a pound. In my search for the cheap hit I’ve found some adequate substitutes including a particularly nice large milk chocolate bar with 45% cocoa, more than Green & Black’s 35% in Aldi for 99p. But however interesting these chocolate journeys, I find myself returning to Twirl every time.
One day, while I was at Tesco’s, I wandered down the confectionery aisle and spied a Twirl multipack. Five in a pack for £1.85 – bargain! I bought it, got home and settled down to enjoy that double-fingered treat. I took one out of the pack and noticed it was slightly smaller. I thought I’d imagined it and would’ve had nothing to compare it to if I didn’t happen to have an empty pack of a previous one I’d sucked the life out of like a vampire. I placed the wrappers side by side and… well, have a look at the picture below:
That’s what disappointment looks like, ladies and gentlemen. If you want a full chocolate hit, don’t buy a mulitipack.